About Hero
We connect storytellers and creatives to the content that matters from the world of sport. 

who we are 

Relive the world’s best sporting moments with IMG’s rights division. We are the trusted archive rights partner to over 35 of the world’s leading rightsholders. 

Our dedicated team offers end-to-end solutions for storytellers and rightsholders in archive. We support you across:

  • Find and research the perfect footage
  • Rights & Clearance
  • Clips ready for instant editorial usage

  • Manage your archive
  • Platform solutions
  • Marketing

Storytellers Rightsholders

Want to speak to us directly? Our global team are on hand to help. 

about IMG

IMG is a global sports & culture company.

We help our clients through data-driven, fan-first strategies, new commercial opportunities and premium sports content and distribution. From media rights and consulting, to fan base development and digital transformation, we are a trusted advisor to rights-holders around the globe.

Our reach spans 6 continents and 35 countries, operating in more than 100 cities across the world. Our global and local insights, knowledge and influence are unsurpassed. We have teams across the world to power your career and business goals.